PRESENTING

THE PLAYBOOK

ONE PLAYBOOK. ONE PLATFORM. ONE COMPANY.

Launching July 11th

Why The
Playbook now?

Your real estate business is as unique as you and will continue to evolve through the year. That is why we created THE PLAYBOOK, a group coaching program that has a defined path for where you are in your business at any time. This is the ONE coaching program that can support each facet of your business as it continues to grow all built for the Compass Platform.

No more coaching contracts, no more being stuck in your business not knowing what coaching program to choose. This program is what you need, when you need it and how you need to be supported.

WHY THE PLAYBOOK NOW?

Your real estate business is as unique as you and will continue to evolve through the year. That is why we created THE PLAYBOOK, a group coaching program that has a defined path for where you are in your business at any time. This is the ONE coaching program that can support each facet of your business as it continues to grow all built for the Compass Platform.

No more coaching contracts, no more being stuck in your business not knowing what coaching program to choose. This program is what you need, when you need it and how you need to be supported.

How many of these areas do you need to focus on at once for your business?

DO ANY OF THESE SOUND FAMILIAR?

  • Other coaching programs are not built specifically for your company and technology.
  • You need to go to several different programs to find out what you could need to grow your business.
  •  All of the coaching you need is in one place.
  • ​As your business evolves so should your coaching and what you need next might not be available or you have to wait for the program to start.

We're calling this
a game changer.

We think you will too.

How many of these areas do you need to focus on at once for your business?

DO ANY OF THESE SOUND FAMILIAR?

  • Other coaching programs are not built specifically for your company and technology.
  • You need to go to several different programs to find out what you could need to grow your business.
  •  All of the coaching you need is in one place.
  • ​As your business evolves so should your coaching and what you need next might not be available or you have to wait for the program to start.

Introducing

The Playbook

The Playbook

INSIDE THE PLAYBOOK +
ON DEMAND LIBRARY

Training Videos

Perfect Pitch Videos

Agent Talk Videos

Training Modules

Compass Tools Videos

Scripts

Training Videos

Perfect Pitch Videos

Agent Talk Videos

Training Modules

Compass Tools Videos

Scripts

Email Templates

Checklists

Total Courses

Email Templates

Checklists

Total Courses

       Our Coaching On Demand

Our Coaching
On Demand

Sample Monthly Calendar

Sample
Monthly
Calendar

Get your game plan together with

Get your game plan together with

The Playbook’s Expert Mentors

The Playbook’s Expert Mentors

THE BUSINESS OF THE BUSINESS WITH
CHIRAG SHAH

THE BUSINESS OF THE BUSINESS
WITH CHIRAG SHAH

Mastering the business of the business is what makes the difference between acceptable and exceptional performance. That’s why Chirag created The Playbook and serves as the program’s master coach. Chirag will show you how to master the most important aspects of your business, from getting your game plan together to boost your GCI to maximizing Compass’s technology suite to win listings and your clients’ hearts. 

EXECUTIVE LEADERSHIP WITH
DAVID SEVERANCE

EXECUTIVE LEADERSHIP
WITH DAVID SEVERANCE

There is a difference between being a boss and a leader. A boss tells people what to do, but a leader inspires people to do their best work while building a winning culture that attracts the best performers. Managing individual performance, developing a compelling mission & vision, and creating clear expectations are all part of the effective leader’s skillset. Learn from noted management consultant David Severance, Chirag Shah’s Chief Learning Officer, how to lead a high-performance team where you achieve all of your professional goals while enriching the lives of clients and those who work with you.

TEAM BUILDING WITH
TOMMY PISTANA

TEAM BUILDING
WITH TOMMY PISTANA

If you’re a team leader or team member, you know that real estate works a little differently when it comes to getting deals done. Defining your roles, plays and game plan is mission critical so that nothing falls through the cracks as your volume increases. Learn how to recruit, hire and train the right people for your team from Tommy Pistana, team lead and founder of the Pistana Group (one of Compass’s fastest-growing teams in Dallas/Fort Worth)so everyone works together to put clients first.

PERSONAL BRANDING WITH
BRIAN MAZZA

What makes the difference between being a prominent and respected professional with a large social footprint, and being just another agent your clients may — or may not — have heard of? Your personal brand. Learn how Brian Mazza, Founder and CEO of HPLT, a fitness visionary with more than
350,000 followers on Instagram, built his personal brand by staying true to his core values while helping others achieve their best. It all starts with who you are and the network you have. Anyone can leverage his techniques to make the most of their talents to enhance their personal brand — all it takes is commitment, dedication and a bit of Brian’s savvy secret sauce.

PERSONAL BRANDING
WITH BRIAN MAZZA

What makes the difference between being a prominent and respected professional with a large social footprint, and being just another agent your clients may — or may not — have heard of? Your personal brand. Learn how Brian Mazza, Founder and CEO of HPLT, a fitness visionary with more than
350,000 followers on Instagram, built his personal brand by staying true to his core values while helping others achieve their best. It all starts with who you are and the network you have. Anyone can leverage his techniques to make the most of their talents to enhance their personal brand — all it takes is commitment, dedication and a bit of Brian’s savvy secret sauce.

HIRING WITH KELLY WHITE

Great people make a great business, and you can’t have one without the other. In this course on finding and hiring great talent, Kelly White, Executive Vice President of noted management consulting firm T3 Sixty, will share a proven hiring system and process that provides you with everything you need to find, interview and hire exactly the right people for your business today and tomorrow.

HIRING WITH KELLY WHITE

Great people make a great business, and you can’t have one without the other. In this course on finding and hiring great talent, Kelly White, Executive Vice President of noted management consulting firm T3 Sixty, will share a proven hiring system and process that provides you with everything you need to find, interview and hire exactly the right people for your business today and tomorrow.

BRAND BUILDING WITH
KEVIN KNIGHT

Done right, marketing is more than transactional — more than simply spreading information. Great marketing builds a brand. And a strong brand becomes a valuable member of your team — a team member that doesn't sleep, doesn't take vacation, and doesn't ever stop hustling to bring you more business. 

Led by Kevin Knight, Pinterest's former Global Head of Brand Strategy and a former leader in Facbook's elite in-house creative shop, this session will unpack the tricks of the trade used by the world's most successful brands. You'll learn what ingredients go into every strong brand, how to develop your own "brand key", and how to use that key to unlock a level of marketing typically reserved for the world's most enduring brands. Kevin has honed his craft working alongside brands from PepsiCo to Tiffany & Co. and just about everyone worth mentioning in between.

BRAND BUILDING
WITH KEVIN KNIGHT

Done right, marketing is more than transactional — more than simply spreading information. Great marketing builds a brand. And a strong brand becomes a valuable member of your team — a team member that doesn't sleep, doesn't take vacation, and doesn't ever stop hustling to bring you more business. 

Led by Kevin Knight, Pinterest's former Global Head of Brand Strategy and a former leader in Facbook's elite in-house creative shop, this session will unpack the tricks of the trade used by the world's most successful brands. You'll learn what ingredients go into every strong brand, how to develop your own "brand key", and how to use that key to unlock a level of marketing typically reserved for the world's most enduring brands. Kevin has honed his craft working alongside brands from PepsiCo to Tiffany & Co. and just about everyone worth mentioning in between.

KEEPING YOUR MONEY WITH
JOSEPH WILSON

KEEPING YOUR MONEY
WITH JOSEPH WILSON

If it feels like it’s a lot easier to make a lot of money than to keep it and make it work for you, this is the course for you. Learn from noted financial advisor and tax expert Joseph Wilson, Tax Director at Navis Wealth Advisors, how to put smart tax strategies and financial planning to work so you can take care of yourself and your family now and in the future.

SOCIAL MEDIA WITH
ANDREW JEVIN

SOCIAL MEDIA
WITH ANDREW JEVIN

With more than 25,500 followers on Instagram, Andrew (aka The Snapping
Realtor, Founder of The Digital Agent Academy, and Los Angeles Compass agent) is the ultimate mentor when it comes to leveraging social media marketing to build your brand and turn followers into clients. Learn how Andrew uses the latest tools and techniques on Instagram to build a passionate and productive community.

ADMINISTRATION WITH
DEBORAH LEIFER AND BROOKE BANKER

ADMINISTRATION WITH
DEBORAH LEIFER
AND 
BROOKE BANKER

Expert administration isn’t an afterthought if you want to have a dynamic and growing business. Deborah Leifer, Chirag Shah’s Chief of Staff and Brooke Banker, Director of Marketing, will show your administrative assistants how to make administration one of the smoothest and sexiest parts of your business… so that your client experience is the best it can be. Deborah and Brooke will share how to create systems and processes utilizing the Compass Platform so that every detail is handled with efficiency and care.

The Playbook+

The
Playbook+

WHEN YOU JOIN THE PLAYBOOK PROGRAM AND COMMUNITY, YOU ALSO
GET ACCESS TO EVERYTHING YOU NEED TO SUPPORT YOUR BUSINESS.

COMMUNITY

Join 1,000+ Top Compass Agents from all over
the country for networking, referrals, and mutual
support to thrive in today’s market. 

SPARK

Need a nudge here and there to get things done?
Get access to Chirag Shah’s Spark app, a text-based
automatic accountability partner that will help you
make every day more productive.

COMPASS TECHNOLOGY TRAINING

Everything you need to know to make the most of
Compass’s legendary technology suite. Whether you’re
a technology guru or newbie, you’ll find the bite-sized
tips and techniques you need to successfully use all of
the tools to enhance your business.

ACCOUNTABILITY AND ROLE PLAY GROUPS

There’s only so much you can do by yourself in front
of the mirror to figure out how to hold challenging
conversations with clients or hold yourself
accountable. Join a group and practice real-time
with other Compass agents who can help you
improve your skills and get things done.

REAL TIME REAL ESTATE SCENARIOS

The market changes daily, presenting new
opportunities and challenges. Clients have
questions. You have questions. Every week, based
on the community’s top issues, we’ll play out the
scenarios that confront you right now, so you can
get the answers you need and hone your craft.

WHEN YOU JOIN THE PLAYBOOK PROGRAM AND COMMUNITY, YOU ALSO GET ACCESS TO EVERYTHING YOU NEED TO SUPPORT YOUR BUSINESS.

COMMUNITY

Join 1,000+ Top Compass Agents from all over the country for networking, referrals, and mutual
support to thrive in today’s market.

SPARK

Need a nudge here and there to get things done?

Get access to Chirag Shah’s Spark app, a text-based automatic accountability partner that will help you make every day more productive.

COMPASS TECHNOLOGY TRAINING

Everything you need to know to make the most of Compass’s legendary technology suite. 

Whether you’re a technology guru or newbie, you’ll find the bite-sized tips and techniques you need to successfully use all of the tools to enhance your business.

ACCOUNTABILITY AND ROLE PLAY GROUPS

There’s only so much you can do by yourself in front of the mirror to figure out how to hold challenging conversations with clients or hold yourself accountable.

Join a group and practice real-time with other Compass agents who can help you improve your skills and get things done.

REAL TIME REAL ESTATE SCENARIOS

The market changes daily, presenting new opportunities and challenges.

Clients have questions. You have questions.

Every week, based on the community’s top issues, we’ll play out the scenarios that confront you right now, so you can
get the answers you need and hone your craft.

Who needs The Playbook?

PRINCIPAL AGENTS

Everything you need to
build a successful solo
practice, from making
the most of Compass’s
technology, leveraging
your resources, hiring
support, branding
yourself, and handling
your finances.

TEAM LEADERS

All the key building blocks
to operate a successful
team, from creating an
organized repeatable
and scalable process,
role clarity from all team
members, hiring support
to put time back into your
calendar, expanding your
brand all while becoming a
more proactive leader.

TEAM MEMBERS

What you need to
know about growing your
business, building your
personal brand
and maximizing the
Compass Community.

Who needs the Playbook?

PRINCIPAL AGENTS

Everything you need to
build a successful solo
practice, from making
the most of Compass’s
technology, leveraging
your resources, hiring
support, branding
yourself, and handling
your finances.

TEAM LEADERS

All the key building blocks
to operate a successful
team, from creating an
organized repeatable
and scalable process,
role clarity from all team
members, hiring support
to put time back into your
calendar, expanding your
brand all while becoming a
more proactive leader.

TEAM MEMBERS

What you need to
know about growing your
business, building your
personal brand
and maximizing the
Compass Community.

F.A.Q.s

F.A.Q.s

1. How do I access each Playbook session?

All of our sessions included in The Playbook are going to be held virtually on Zoom. After signing up, we will send you a calendar link with the Zoom details for every session that you will accept to be added to your calendar.

2. How does the monthly schedule work?

We will be hosting 8-10 live sessions per week on Zoom. These will be held on Monday, Tuesday, Wednesday and Thursday. You will receive a calendar invite for all sessions with the Zoom link so you can join the sessions that would be most valuable to you.

3. What happens if I can’t attend a session?

Each session is independently recorded and available to stream on-demand on our community platform.

4. How long is the commitment?

This program is a six (6) month commitment.

5. How do I access any supplementary materials?

All recorded sessions videos, notes and additional supplementary materials are stored on our community platform in our extensive coaching on demand library. As a member of The Playbook you will have exclusive access to this unique online resource. From action plans to specific workflows on using Compass tools, we have you covered. All of our strategies are built for the Compass platform and technology.
TERMS AND CONDITIONS
TERMS AND CONDITIONS
This is a six month non-refundable coaching program. If at any point you are no longer an agent at Compass, you will not be able to continue to participate in the program and you will receive a refund for the remainder of the balance.
This is a six month non-refundable coaching program. If at any point you are no longer an agent at Compass, you will not be able to continue to participate in the program and you will receive a refund for the remainder of the balance.

This is a six month non-refundable coaching program. If at any point you are no longer an agent at Compass, you will not be able to continue to participate in the program and you will receive a refund for the remainder of the balance.

OR...

This is a six month non-refundable coaching program. If at any point you are no longer an agent at Compass, you will not be able to continue to participate in the program and you will receive a refund for the remainder of the balance.

OR...

This is a six month non-refundable coaching program. If at any point you are no longer an agent at Compass, you will not be able to continue to participate in the program and you will receive a refund for the remainder of the balance.

Testimonials

Testimonials

© 2022 CHIRAG SHAH COACHING
© 2022 CHIRAG SHAH COACHING